How to Celebrate Mercedes-Benz Fashion Week From Your Computer

Shoppers may be thinking about how to spruce up their spring wardrobe, but for the fashion industry, it’s all about fall. As models and fashionistas descend on New York City for Fashion Week, the looks taking the runway will be all about fall 2012. If you can’t make it to the Big Apple for the festivities, you can still get a heavy dose of designers from the comfort of your computer.

Live From the Runway YouTube Channel Score front row seats at some of the hottest fashion shows including BCBGMaxazria, Rebecca Minkoff, Lacoste, Betsey Johnson, Vera Wang, Michael Kors and more. Simply RSVP to the live YouTube streams on the Fashion Week Facebook page.

Design Your Star Style
You may not be attending this round of New York Fashion Week, but you could attend next fall if you enter the Star Style contest from Mercedes-Benz. Just think like a starlet on the red carpet and create your Star Style using items from Naeem Khan’s collection of runway looks and Mercedes-Benz’s lineup of vehicles.

Track the #NYFW Hashtag on Twitter
To get real-time updates straight from the source, search Twitter using the #NYFW hashtag. You’ll see updates from designers, editors, bloggers and maybe even celebrities who are attending the shows.

Follow Top Fashion Coverage
You don’t have to wait for your next issue of Vogue to arrive in the mail to find out what happened at Fashion Week. Simply head to Style.com or NYMag.com for comprehensive fashion coverage. Bloggers and journalists will fill you in with color commentary and in-depth reporting.

The Cut iPad App
The Cut is a free tool fashion editors attending Fashion Week will probably use, but there’s no reason why you can’t too. It includes recent collections, detailed shots of clothing and the latest fashion news. Scour backstage, front-row and party images of models, designers and celebrities.

Use Pinterest to Tap Into Fashion Icons
Marie Claire’s Fashion Director Nina Garcia, Lucky Magazine and celebrity stylist Dawn Del Russo all use Pinterest to catalog looks and share inspiration. They’ll likely be pinning during Fashion Week to update their followers on their favorite looks for Fall 2012.

By Alison Storm

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